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How to Beat the Big Box Guys? Think Local
You’ve been enjoying a nice run as a small, independent retailer, specializing in out-of-the-ordinary items that sell very well for you. But then here comes Wal-Mart, or Office Max, or Bed Bath & Beyond, or Kroger or… you get the idea. The Big Box guys seem to be opening everywhere and horning in on what you’ve been able to build for the last few years. A good example of this is Kroger, the supermarket chain that has recently started offering natural food in half its stores and designating special isles as “Nature’s Market”. So what are you, as a specialty retailer, going to do to stay in business and maintain any dominance in your market? Your first thought might be to lower prices just to be able to compete with the big boys. But that’s kinda like taking a Swiss army knife to the gunfight at the OK Coral. You can’t compete with the big guys on price. Forget it! There are, however, some things you can do to maintain your position in the market. Here’s 5 things you can do to remain firm, and even possibly gain when you’re forced to take on the big boys:How Can You Monetize Your Mobile App?
You may be having the desire to venture into the world of mobile application business or have already started up one. For you to be successful, you need to convert the apps into money. Before you go ahead and make money from what you do best, you need to consider some factors. These are discussed in this article.How Product Managers Can Manage A Shift
Many product managers are placed in charge of multiple products. Often, among these products certain products will start to perform better than others. When this happens, it’s very natural for our focus to become fixated on the products and the product development definitions that are doing well and we start to ignore the other products in our portfolio. However, things can change and when that happens, we need to shift our attention. This is exactly what’s happening at the mobile phone firm Blackberry right now.Clover Leaf Your Way to Bigger Business
Marketing tips that are relevant to service companies. Professional advice to keep your business relevant.Appreciating The Importance Of the Marketing Process in the Growth Of a Business
Understanding the essential and key steps of the marketing process is vital for anyone trying to develop, manage, or strengthen a successful brand or advertising campaign. The marketing process can therefore be defined as the process in which an organization attempts to create and develop a relatively profitable relationship with their consumers whilst ensuring that their goods or services are also sold at a profit.3 Ways To Do Some Marketing When You Are On A Shoestring Budget
Don’t believe you must start a business with a lot of money to spare. You can start on a shoestring budget if you follow the ideas in this article as a starting point and choose to use your imagination as well for more ideas.Do You Have Too Much on Your Plate?
Twice a year I make an effort to get out the office and go away for what has been deemed, “the Power Business Retreat’. This particular trip I went on my own and as such this gave me a chance to observe the people around me. During the breakfast buffet, I watched as men and women alike loaded their plates with food.A Product Management Challenge: Pot
So you think that you have a tough job, eh? Just imagine how hard it must be to the product manager who works for one of the new firms that has just popped up to start legally selling marijuana! In the United States, a handful of states now allow marijuana to be sold either for medical or for recreational purposes. This means that there is a legal market for consumers. Just exactly the kind of situation that calls for a bit of help from a skilled product manager with a well-thought out product development definition.