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How to Use Your Advertising Budget Effectively
PT Barnum famously once said that he knew half of his advertising wasn’t working, he just didn’t know which half. With some kinds of advertising – such as awareness building advertising, wasting half of your advertising budget is a fact of life. Although this situation may be inevitable for large scale advertisers, it is entirely unnecessary for small business advertising. To be successful, you’ve got to play to your strengths, not your weaknesses. For small businesses this means making every dollar of your small ad budget count. Let’s look at how this is done.Hiring a Promotional Trailer
As a small business owner, you may be considering new ways in which to advertise your business to the local community. One potential way to get your company or brand name seen by a lot of people is to hire a promotional trailer, which you can use to highlight your company name, as well as giving details of any of the special offers which your company is currently doing.What Is a Promotional Trailer?
If your business is starting a new campaign or if you have purchased a pitch at an outdoor industrial event, hiring a promotional trailer is the perfect way to showcase your new product or to make your company stand out from the competition. A promotional trailer is the perfect solution if you need a compact, mobile space in which to exhibit your goods, and is a great marketing tool for summertime events.Reward Grill Masters and Cook-Off Champs With One-Of-A-Kind Custom Lapel Pins
If you want participants to happily share your brand of grills and accessories with friends and family, though, you need to go one step further. Make it easy for them to spread the word with custom lapel pins designed just for the occasion.Do Stubby Coolers Work?
Of all the promotional products available in the market, why should a brand opt for a stubby cooler? Are these stubby holders really effective? What are the ways it can be used to make sure that the brand in question gets noticed? There are several reasons that make them popular among customers.Generating Leads Like The Smart Guys Do
Wanna have a successful and profitable business? Then you need leads… and lots of them. Where can you find the most leads? Door to door? The mortgage company down the street? No. Work smarter not harder.7 Reasons Why A Mobile App Will Help Improve Your Medical Practice
Mobile internet usage is growing rapidly, and is only going to continue to grow as more and more people buy smartphones, tablets and other mobile devices. As a business in today’s world, it is almost expected of you to have some form of mobile website or application available so that your customers can quickly and easily access your businesses information, social media pages and much more. With that in mind, here are seven reasons why a mobile app will help improve your practice.The Importance of Your Mini-Pitch
A mini-pitch is a great way to answer the question – What do you do? Too often we miss opportunities to deliver a compelling message by stumbling over that basic question. Develop a clear, concise 7-word statement that can be used in multiple ways to promote your business and you’ll be miles ahead of your competition.