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Did you think that having your own business would be a ‘cake walk’? Do you find yourself making comparisons to others in business and wondering why you aren’t doing better? You are not alone! This is so very common, especially for those new to the business world.The Genius and Stupidity of Black Friday
What makes you go Black Friday shopping? Is it the discounts or the hype created by social media and marketing techniques?Marketing Is A Four-Letter Word
Shifting how you feel, what you expect and 100% honoring your values when you market is going to change how many ideal customers say yes to buying from you each year. Good marketing isn’t about quantity; it’s about creating heartfelt relationships with your tribe. People say yes because they get the value of what you offer. And they can only understand the value when you feel strongly about what you offer and communicate that while standing in your power (with love, of course!).How To Change The Graphic on a Roller Banner Stand
Hundreds of thousands of roller banner stands are dumped each year because the branding of the graphic print becomes outdated. Rather than dumping our outdated display stands, this article outlines the processes involved in removing an old print from a stand and replacing it with a new one which is an altogether more environmentally-friendly proposition. Replacing the print on a banner stand takes as little as 5 minutes and replacement ‘skins’ can be purchased from any reputable large format print company or sign company so why not re-use your old stands and help save money as well as helping to save the planet.Inbound Marketing Vs Outbound Marketing
Marketing has been broken down into two major approaches: inbound and outbound marketing. Both of these techniques have their own advantages, but which one of them is more effective? Learn more about their differences and decide for yourself.How to Choose the Best Keywords for Building Your Email List
Are you working on list building in a competitive area of business? If so, selecting keywords to highlight in articles, videos, or web content can be challenging. The right keywords help improve your SEO (Search Engine Optimization). To say it simply, they’re the words someone in your ideal market will type into a search engine when looking for your product or service. So how do you ensure you appear prominently in the results?Art + Science = Innovation
This article is about a new marketing concept involving business cards. Continue reading to further understand.Choosing the Right Marketing Communications Agency
How do you choose the right agency to handle your marketing communications? There are several options out there, and many of them employ effective marketing strategies of their own, so going through the options to find out the best match for your company can be an arduous task. Here are some of the things you should look at if you’re looking to hire an external firm for your marketing communications.